Bally’s New Jersey Online Casino

Caesars Interactive Entertainment operates a handful of legal and regulated online casino and poker sites in the state of New Jersey.

Bally’s Atlantic City isn’t one of them, but it’s not too far a stretch to imagine a future where Bally’s Atlantic City goes online.

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Bally’s Atlantic City opened in 1979 at the corner of Park Place and the Boardwalk. The property features two casinos with over 220,000 square feet of gaming space and more than 5000 slot machines.

It is one of three Atlantic City casino properties owned and operated by Caesars Entertainment.

Does Bally’s have an online casino in New Jersey?

Strictly speaking, Bally’s Atlantic City does not have a New Jersey online casino. However, Caesars Entertainment Corporation owns and operates both Caesars Interactive Entertainment and Bally’s Atlantic City.

In fact, Caesars Interactive Entertainment is the Caesars online gambling division. It holds a New Jersey internet gambling license and operates the following NJ online gambling sites under that license:

Why didn’t Bally’s open a NJ online gambling site?

Bally’s Atlantic City and Caesars Atlantic City both applied for and received online casino licenses for the soft launch of online gambling in New Jersey. However, the Bally’s license was used for Caesars Entertainment software partner 888 Holdings’ own New Jersey online casino and poker sites.

Ultimately, the different online gaming licenses for Caesars Entertainment properties in Atlantic City were brought in under one umbrella: Caesars Interactive Entertainment.

With sites launched under the Caesars, Harrah’s, WSOP, and 888 brands, Caesars Interactive Entertainment made the decision not to launch a competing site under the Bally’s brand.

Can I earn Total Rewards points at those casinos?

Caesars Entertainment properties in Atlantic City include:

  • Bally’s Atlantic City
  • Caesars Atlantic City
  • Harrah’s Resort Atlantic City

All three of these properties participate in Caesars’ Total Rewards loyalty program. Total Rewards members can earn points and redeem them gambling, dining, shopping and staying at Total Rewards resorts and casinos.

The Caesars, Harrah’s, and WSOP-branded online casino and poker sites have their own loyalty programs. These programs individually reward players for volume play on the sites. Each of these sites also allows its players to link their Total Rewards accounts. Players can then transfer points over for Total Rewards credits.

Are there any plans for a Bally’s online casino?

At this point there doesn’t appear to be plans to open up a Bally’s-branded New Jersey online casino. However, several online gambling licensees in New Jersey have found success operating a number of online casinos sites under their licenses with multiple brands. Golden Nugget is one such brand, having brought on Betfair.

Plus, more brands are on the way with plans to continue to operate under these same licenses. Caesars Interactive Entertainment already operates multiple online casino brands under a single license.

Should the gap between the profitability of Caesars and other licensees with more operating brands continue to grow, Caesars Interactive Entertainment may make a decision to increase the number of sites it operates.

Should the company do that, an already established gaming brand like Bally’s would be a logical choice to enter the market.

Bally’s updates

Bally’s sister site, has added several new games to its impressive slot line up. They now have 452 slot options, 10 Blackjack variations, 22 video poker titles, and 10 table games. Their latest additions include:

  • Volts and Bolts
  • Kingdom’s Edge
  • Fairytale Legends: Mirror Mirror
  • Chili Chili Fire
  • Swipe and Roll
  • Sparkling Roses
  • Red Fortune
  • Jumanji

There’s also a great $25 No Deposit Bonus + 100% up to $300 on your first deposit at Caesars online casino. Be sure to use the code PLAYFREE25.

Image credit: James Kirkikis /

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